

The skies of Saudi Arabia's capital, Riyadh, were transformed in spectacular style recently, as history was made with the world's largest QR code made by drones smashing into the Guinness World Record books.
The activation took place to highlight the first ever Saudi electric vehicle brand to launch in the Kingdom, Ceer.
Forming various images around sustainability from electric cars to wind turbines to Arabic calligraphy, the major spectacle also formed a scannable QR code, linking back to Ceers' website. Ceer, also aims to design, build and sell aspirational battery electric vehicles for Saudi and other Gulf customers, with innovative solutions that are affordable, reliable and state-of-the-art.
The Guinness World Record-breaking drone display wowed thousands of people who had gathered to watch the event in Saudi Arabia.
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