Mexicans parade on horseback to celebrate Charro Day

Dressed in traditional costumes and hats, Mexicans parade on horseback through the streets of the western city of Guadalajara to mark Charro Day.

In Mexico, a "charro" is a horserider who wears elaborate, traditional costume, competing in "charreria" -- cattle-ranching techniques that are recognized by UNESCO as intangible cultural heritage of humanity.

"It's really wonderful, because dressing up as a charro represents an identity that people recognize as Mexican all over the world," says 71-year-old Salvador Sanchez, President of the Jalisco Charro Association.